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News & Events

The American Advertising Federation (AAF) is different from any other organization because we have a three-level, multi-dimensional network of professionals that represent all disciplines of advertising. Our goal is to educate advertising professionals and students, monitor legislative issues, recognize excellence, drive traffic to all businesses, and help build our economy.


2014-2015 Public Service Campaign Announced December 31

AAF Pensacola has officially announced Independence for the Blind of West Florida as their selection for the 2014-2015 public service campaign. Annually, AAF Pensacola selects a non-profit organization for a public service advertising campaign directed to that organization’s specific needs. The AAF Pensacola Board of Directors extensively reviewed the applications and selected Independence for the Blind of West Florida (IB West) to receive this year’s campaign.

Over the next few months, the AAF Pensacola Public Service committee will work with the organization’s leaders to determine which advertising and marketing services are needed and will begin the development of a plan that will raise awareness for IB West within our community. Visit AAF Pensacola’s Facebook page or for updates.

Those interested in becoming members of AAF Pensacola and participating in this public service campaign should contact Steve Allen, Public Service Chair, by emailing

About Independence for the Blind of West Florida (IB West)

Independence for the Blind of West Florida is a not-for-profit organization that serves the blind in our area from Pensacola to the Apalachicola River, an area which encompasses 10 counties.  They are funded in part by the Florida Department of Education, Division of Blind services.  They are the only nonprofit that is entirely devoted to educating the blind and visually impaired in West Florida. Their mission is to teach independent living skills, computer and adaptive technology, and to provide vocational training, and employment-related services to people who are blind or visually impaired so they can achieve maximum independence. Each year their counselors log more than 6,000 hours of instruction time working with more than 200 clients throughout the ten county service area.

About AAF Pensacola

AAF Pensacola is the local chapter of the American Advertising Federation (AAF), within the AAF 4th District. The organization is dedicated to serving members by protecting and advancing advertising interests, including the freedom to truthfully advertise legal products. AAF Pensacola fulfills set goals through effective government relations, professional development, public education, advertising standards, community service and recognition of excellence.